LEVIATHAN CREATIVE
OBJECTIVE
Establish a distinctive brand identity for Leviathan Creative, a small content marketing agency, to attract clients and communicate expertise despite limited resources.
INSIGHT
Small, independently owned businesses respond well to approachable, creative partners who understand grassroots marketing and local market needs.
ACTION
• Developed the agency’s visual identity, including logo, typography, and brand guidelines.
• Created marketing materials to communicate the agency’s mission and services to prospective clients.
• Positioned Leviathan Creative as a trusted partner for small business content marketing.
RESULTS/METRICS
📈 Secured multiple clients across Steubenville and surrounding areas
🎨 Established a cohesive brand presence that differentiated the agency in a competitive market
💡 Built a foundation for future growth, which evolved into Battle Cry Creative
IMPACT
• Strengthened Leviathan Creative’s credibility and visibility within the local business community
• Demonstrated the effectiveness of strategic branding in attracting and retaining clients
• Laid the groundwork for a sustainable, client-focused marketing agency