A VERY POTTER CHRISTMAS PARTY
OBJECTIVE
Drive attendance and engagement during slower winter months while establishing Fun Fore All’s Holiday Lights Mini Golf as a must-visit seasonal attraction in the Pittsburgh area.
INSIGHT
Fans of themed experiences, especially Harry Potter enthusiasts, are drawn to immersive, interactive events that combine entertainment, games, and photo-worthy moments.
ACTION
• Launched Friday night themed parties, beginning with A Very Potter Christmas Party.
• Created immersive experiences including a live owl appearance, House Cup Challenge games, party favors, and themed decorations.
• Produced marketing content across social media, email, and local press to promote the event and the broader Holiday Lights Mini Golf attraction.
RESULTS/METRICS
🎯 Increased Friday night attendance during winter months.
📸 Captured organic social media content and photos from the event, boosting engagement and event awareness.
✨ Established a repeatable event format that reinforced Fun Fore All as a destination for themed, family-friendly experiences.
IMPACT
• Strengthened Fun Fore All’s seasonal brand presence and awareness in the Pittsburgh area.
• Turned a slow business period into a profitable, engaging, and shareable experience for guests.
• Laid the foundation for future themed parties integrated with Holiday Lights Mini Golf.