PAINTED ROCK TREASURE HUNT
OBJECTIVE
Engage Fun Fore All’s growing social media audience while promoting community partners and driving visits to the park.
INSIGHT
Audiences love interactive, treasure-hunt-style experiences that combine social media engagement with real-world rewards.
ACTION
• Led a team to design and implement the Painted Rock Treasure Hunt, hiding rocks at local businesses and organizations.
• Posted clues on social media every Tuesday and Thursday during the event period.
• Coordinated with community partners to ensure a seamless and exciting experience for participants.
RESULTS/METRICS
🪨 Increased foot traffic to partner locations and brought unique customers to the park.
📈 Boosted social media awareness and engagement for the park.
IMPACT
• Strengthened the park’s connection with the community.
• Created an interactive, fun experience that became a memorable event for families.
• Showcased the park’s commitment to community involvement and social engagement.