TRICK-OR-TREAT TRAIL GLOW GOLF
OBJECTIVE
Maximize attendance and revenue during the Halloween season by turning Fun Fore All’s miniature golf into a festive, family-friendly event with minimal marketing spend.
INSIGHT
Families and children are drawn to interactive, themed experiences that combine fun, games, and holiday excitement.
ACTION
• Transformed 18-holes of award-winning miniature golf into a Halloween-themed Trick-or-Treat Trail Glow Golf experience.
• Developed themed decorations, interactive trail elements, and kid-friendly activities.
• Produced marketing content for social media, email campaigns, and local press to promote the event and the park’s year-round offerings.
RESULTS/METRICS
🎯 Increased family attendance during the Halloween season.
📸 Captured organic social media content and event photography, boosting awareness and engagement.
✨ Turned an underutilized asset into a profitable, repeatable seasonal experience.
IMPACT
• Strengthened Fun Fore All’s reputation as a year-round family entertainment destination.
• Generated incremental revenue and positive press coverage for the Halloween season.
• Provided a template for future seasonal, themed events at the park.